Work at a Startup</a> across engineering, product, design, marketing and more. We asked founders to shoot a 30-second video describing their businesses and open roles. 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email. <em>Hiring: Front-end, Mobile, Back-end and Senior Engineers.</em></li>\n<li><a href=https://www.ycombinator.com/"https://www.workatastartup.com/directory/13332/">PostEra provides chemistry-as-a-service to design and synthesize molecules faster and at a lower cost. <em>Hiring: Software and ML Engineer.</em></li>\n<li><a href=https://www.ycombinator.com/"https://www.workatastartup.com/directory/12660/">Rosebud AI</strong></a> creates software generated photos for advertising and marketing. <em>Hiring: Deep-learning Engineer.</em></li>\n<li><a href=https://www.ycombinator.com/"https://www.workatastartup.com/directory/12609/">Soteris creates ML software to route and price insurance risk. <em>Hiring: ML and Back-end Engineer.</em> </li>\n<li><a href=https://www.ycombinator.com/"https://www.workatastartup.com/directory/989/">Tovala makes home-cooked meals effortless. <em>Hiring: Software Engineer, Marketing, and Social Media Manager.</em> </li>\n<li><a href=https://www.ycombinator.com/"https://www.workatastartup.com/directory/13146/">Eternal is a rewards program for gamers. <em>Hiring: Product Design and Front-end Engineer.</em> </li>\n</ul>\n<p>And if you&#8217;re looking for a new job, apply with a single profile to over 400 YC startups on <a href=https://www.ycombinator.com/"https://www.workatastartup.com/">Work at a Startup</a>.</p>\n<!--kg-card-end: html-->","comment_id":"1104267","feature_image":"https://images.unsplash.com/photo-1542744173-8e7e53415bb0?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=MnwxMTc3M3wwfDF8c2VhcmNofDU3fHxoaXJpbmclMjBub3d8ZW58MHx8fHwxNjQzOTM0NzEz&ixlib=rb-1.2.1&q=80&w=2000","featured":false,"visibility":"public","email_recipient_filter":"none","created_at":"2020-04-09T04:59:26.000-07:00","updated_at":"2022-06-27T13:08:02.000-07:00","published_at":"2020-04-09T04:59:26.000-07:00","custom_excerpt":null,"codeinjection_head":null,"codeinjection_foot":null,"custom_template":null,"canonical_url":null,"authors":[{"id":"61fe29e3c7139e0001a710bf","name":"Ryan Choi","slug":"rchoi","profile_image":"//www.gravatar.com/avatar/36ba914c5f191f813e96db0296154469?s=250&d=mm&r=x","cover_image":null,"bio":"Ryan works with YC companies to find great engineers — from 2-person startups to larger ones like Airbnb, Stripe and 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But, like every startup, the founders of Whatnot began with only an idea. YC’s <a href=https://www.ycombinator.com/"https://twitter.com/anuhariharan/">Anu Hariharan</a> sat down with the co-founder and CEO of Whatnot <a href=https://www.ycombinator.com/"https://twitter.com/grantlafontaine?lang=en\%22>Grant LaFontaine</a> to discuss their first five launches.</p><p>The takeaways are below, and the interview can be watched on <a href=https://www.ycombinator.com/"https://www.youtube.com/watch?v=OKD0IAcwMig\%22>Youtube.

00:40) Launch #1 Takeaway</strong></p><p>Build the buyer side of the marketplace – even if you have to hack your way there.</p><p>To build a great marketplace experience, both sides of the Whatnot marketplace had to be built out. Buyers would come, but only if sellers listed inventory. In the early days, the founders would list products on Whatnot that they didn’t have (i.e. fake listing), and when the item would sell, they’d purchase it on eBay.</p><p><strong>(<a href=https://www.ycombinator.com/"https://youtu.be/OKD0IAcwMig?t=266\%22>04:26) Launch #2 Takeaway</strong></p><p>Increase your returning visitor rate through creative marketing campaigns.</p><p>Whatnot launched with only a website and found it was not engaging enough for consumers to visit frequently. To solve this, they developed an app and a growth channel to push traffic to the app, called <a href=https://www.ycombinator.com/"https://www.facebook.com/watch/?v=2488270838055833\%22>Whatnot Drop</a>. Whatnot Drop was a raffle for Funko Grail, and consumers could load up on raffle tickets by sharing referral code and content assets that would draw people back to Whatnot.</p><p><strong>(<a href=https://www.ycombinator.com/"https://youtu.be/OKD0IAcwMig?t=377\%22>06:17) Launch #3 Takeaway</strong></p><p>Work with trusted influencers in the community.</p><p>Whatnot worked with a Funko Pop influencer who was trusted by the Funko Pop fanbase. The influencer created a Youtube video talking about their experience on Whatnot, which helped the audience trust Whatnot as a reputable marketplace for collectibles.</p><p><strong>(<a href=https://www.ycombinator.com/"https://youtu.be/OKD0IAcwMig?t=439\%22>07:19) Launch #4 Takeaway</strong></p><p>Build the seller side of the marketplace by encouraging high sell-through rates.</p><p>Whatnot delivered more sales to sellers by building a cross listing tool. Every seller on Whatnot could easily have their inventory cross listed to their eBay account – delivering more sales for sellers. </p><p><strong>(<a href=https://www.ycombinator.com/"https://youtu.be/OKD0IAcwMig?t=626\%22>10:26) Launch #5 Takeaway</strong></p><p>Experiment with new content formats to drive traffic.</p><p>Whatnot built and launched a live shop feature – a first in the collections industry. The seller tool was built into the product, so it was simple for sellers to go live on Whatnot and talk about their products to the community.</p>","comment_id":"6335e2416c330f000113fac3","feature_image":"/blog/content/images/2022/09/Screen-Shot-2022-09-29-at-1.06.17-PM.png","featured":true,"visibility":"public","email_recipient_filter":"none","created_at":"2022-09-29T11:21:53.000-07:00","updated_at":"2022-10-06T08:59:59.000-07:00","published_at":"2022-09-29T13:43:30.000-07:00","custom_excerpt":"Like every startup, the founders of Whatnot began with only an idea. YC’s Anu Hariharan sat down with the co-founder and CEO of Whatnot Grant LaFontaine to discuss their first five launches, and how they helped shape the company into a billion dollar marketplace today.","codeinjection_head":null,"codeinjection_foot":null,"custom_template":null,"canonical_url":null,"authors":[{"id":"61fe29e3c7139e0001a7106f","name":"Y Combinator","slug":"yc","profile_image":"/blog/content/images/2022/02/yc.png","cover_image":null,"bio":null,"website":null,"location":null,"facebook":null,"twitter":null,"meta_title":null,"meta_description":null,"url":"https://ghost.prod.ycinside.com/author/yc/"}],"tags":[{"id":"61fe29efc7139e0001a71172","name":"Video","slug":"video","description":null,"feature_image":null,"visibility":"public","og_image":null,"og_title":null,"og_description":null,"twitter_image":null,"twitter_title":null,"twitter_description":null,"meta_title":null,"meta_description":null,"codeinjection_head":null,"codeinjection_foot":null,"canonical_url":null,"accent_color":null,"url":"https://ghost.prod.ycinside.com/tag/video/"},{"id":"61fe29efc7139e0001a71170","name":"Startups","slug":"startups","description":null,"feature_image":null,"visibility":"public","og_image":null,"og_title":null,"og_description":null,"twitter_image":null,"twitter_title":null,"twitter_description":null,"meta_title":null,"meta_description":null,"codeinjection_head":null,"codeinjection_foot":null,"canonical_url":null,"accent_color":null,"url":"https://ghost.prod.ycinside.com/tag/startups/"},{"id":"61fe29efc7139e0001a7114c","name":"Company Building","slug":"company-building","description":null,"feature_image":null,"visibility":"public","og_image":null,"og_title":null,"og_description":null,"twitter_image":null,"twitter_title":null,"twitter_description":null,"meta_title":null,"meta_description":null,"codeinjection_head":null,"codeinjection_foot":null,"canonical_url":null,"accent_color":null,"url":"https://ghost.prod.ycinside.com/tag/company-building/"},{"id":"61fe29efc7139e0001a71152","name":"Founder Stories","slug":"founder-stories","description":null,"feature_image":null,"visibility":"public","og_image":null,"og_title":null,"og_description":null,"twitter_image":null,"twitter_title":null,"twitter_description":null,"meta_title":null,"meta_description":null,"codeinjection_head":null,"codeinjection_foot":null,"canonical_url":null,"accent_color":null,"url":"https://ghost.prod.ycinside.com/tag/founder-stories/"},{"id":"6228d9671c7f270001e3c0e0","name":"#13208","slug":"hash-13208","description":null,"feature_image":null,"visibility":"internal","og_image":null,"og_title":null,"og_description":null,"twitter_image":null,"twitter_title":null,"twitter_description":null,"meta_title":null,"meta_description":null,"codeinjection_head":null,"codeinjection_foot":null,"canonical_url":null,"accent_color":null,"url":"https://ghost.prod.ycinside.com/404/"}],"primary_author":{"id":"61fe29e3c7139e0001a7106f","name":"Y Combinator","slug":"yc","profile_image":"https://ghost.prod.ycinside.com/content/images/2022/02/yc.png","cover_image":null,"bio":null,"website":null,"location":null,"facebook":null,"twitter":null,"meta_title":null,"meta_description":null,"url":"https://ghost.prod.ycinside.com/author/yc/"},"primary_tag":{"id":"61fe29efc7139e0001a71172","name":"Video","slug":"video","description":null,"feature_image":null,"visibility":"public","og_image":null,"og_title":null,"og_description":null,"twitter_image":null,"twitter_title":null,"twitter_description":null,"meta_title":null,"meta_description":null,"codeinjection_head":null,"codeinjection_foot":null,"canonical_url":null,"accent_color":null,"url":"https://ghost.prod.ycinside.com/tag/video/"},"url":"https://ghost.prod.ycinside.com/first-five-launches-with-whatnot/","excerpt":"Today Whatnot (W20) is a lively platform where collectors can buy, sell, go live, and geek out with other like-minded people across a wide variety of product categories. But, like every startup, the founders of Whatnot began with only an idea. YC’s Anu Hariharan sat down with the co-founder and CEO of Whatnot Grant LaFontaine to discuss their first five launches.","reading_time":2,"access":true,"og_image":null,"og_title":null,"og_description":null,"twitter_image":null,"twitter_title":null,"twitter_description":null,"meta_title":null,"meta_description":null,"email_subject":null,"frontmatter":null,"feature_image_alt":null,"feature_image_caption":null},{"id":"61fe29f1c7139e0001a71bcd","uuid":"fc4ee9d2-93ac-4052-9d66-b4ce182dd591","title":"ICYMI: Watch 40+ founders pitch at YC's Work at a Startup Expo","slug":"watch-yc-founders-pitch-from-work-at-a-startup-expo","html":"<!--kg-card-begin: html--><p>If you&#8217;ve ever wondered what <a href=https://www.ycombinator.com/"https://www.ycombinator.com/demoday/">YC&#8217;s Demo Day</a> is like, YC&#8217;s annual <a href=https://www.ycombinator.com/"https://www.workatastartup.com/events/startup-career-expo-s20/">Work at a Startup Expo</a> is a peek behind the curtain. Founders share what&#8217;s unique about their company, business and team, and attendees get to meet founders 1-1 to learn more. Granted, these pitches are geared a bit more towards hiring and engineering, but the stakes are still high and founders share the same energy and drive as during Demo Day. (And hiring a great early team is often as important as raising an early round.)</p>\n<p>We were lucky to be joined by 40+ founders for this year&#8217;s virtual event. There was a wider range of startups, from up-and-coming seed-stage startups like <a href=https://www.ycombinator.com/"https://www.workatastartup.com/companies/13208/">WhatNot and <a href=https://www.ycombinator.com/"https://www.workatastartup.com/companies/13290/">Candid Health</a>, to post-Series A companies <a href=https://www.ycombinator.com/"https://www.workatastartup.com/companies/13097/">Pulley and <a href=https://www.ycombinator.com/"https://www.workatastartup.com/companies/13227/">Welcome.

/n

We&#8217;re sharing the recording in case people are interested in crafting their pitch, learning about new technology or even joining a YC startup themselves. (Joining a startup is often the best way to learn what it&#8217;s like to start your own.) Watch the pitches above, and learn more about the companies and see open positions on YC&#8217;s Work at a Startup:</p>\n<p><a href=https://www.ycombinator.com/"https://www.workatastartup.com/events/startup-career-expo-s20/">https://www.workatastartup.com/events/startup-career-expo-s20

/n

Many YC startups are actively hiring on Work at a Startup across engineering, product, design, marketing and more. We asked founders to shoot a 30-second video describing their businesses and open roles. Meet them below:

About each company:

  • Curebase is a CRO and software platform for distributed clinical trials. Hiring: Software Engineer, Trial Manager and Product Manager.
  • Curtsy makes it easy for women to buy and sell clothes from their phone. Hiring: Product Design and Software Engineer.
  • OneSignal creates developer APIs for push notifications, in-app messaging, and email. Hiring: Front-end, Mobile, Back-end and Senior Engineers.
  • PostEra provides chemistry-as-a-service to design and synthesize molecules faster and at a lower cost. Hiring: Software and ML Engineer.
  • Rosebud AI creates software generated photos for advertising and marketing. Hiring: Deep-learning Engineer.
  • Soteris creates ML software to route and price insurance risk. Hiring: ML and Back-end Engineer.
  • Tovala makes home-cooked meals effortless. Hiring: Software Engineer, Marketing, and Social Media Manager.
  • Eternal is a rewards program for gamers. Hiring: Product Design and Front-end Engineer.

And if you’re looking for a new job, apply with a single profile to over 400 YC startups on Work at a Startup.

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